Instead of a basic static cut-away shot to a product, you can add more value to your production with dynamic movements. Common methods might be to use a rotating table dolly, or even a basic video slider. Another very simple method to add movement is to just rotate the product on a motorized table. This is the easiest and most consistent way to get quality footage as the lighting and camera can remain completely still. I've been using rotating tables for quite some time, and have even built a DIY super heavy duty motorized lazy susan (check out the video here) for certain projects. If you're not the builder, here's a few other options.
The smaller version of this motorized rotating table is rated to support up to 20 lbs and i've proved it can do it (and then some). The larger system comes with a 24" round table and is said to support up to 170 lbs (maybe more?). If you're doing any type of commercial product shoots, these little products can add huge value and a simple workflow. Both motorized table systems can be found via eBay (click here).
Heavy Duty Motorized Rotating Table Lazy Susan
